Name: Ramya | Institution: Toulouse Business School | Course: MSc in Marketing & Brand Content
(January 29, 2025) “I left behind a comfortable job, my home in India, and a life I worked so hard to build to move to France and start over. No guarantees, no safety net, just a belief that it would all be worth it.” These words from Ramya encapsulate the bold decision she made when she decided to pursue a Master’s degree abroad. Born and raised in Hubballi, Karnataka, she completed her engineering in 2015 and built a thriving career in marketing. In 2024, after eight years of professional success, she took the leap to pursue an MSc in Marketing & Brand Content at Toulouse Business School (TBS), France.
Ramya’s journey hasn’t been just about leaving her job and starting afresh as a student, it shows her strength, flexibility, and dedication to growing both personally and professionally. “Life in France hasn’t been easy. But the struggles have taught me resilience, patience, and the beauty of embracing the unknown,” she tells Global Indian.
Key Highlights
- A bold move: Ramya transitioned from an 8-year marketing career in India to pursue a Master’s in Marketing & Brand Content at TBS in France, driven by a passion for global exposure.
- Navigating challenges: Adjusting to a new culture, managing finances, and learning French were some of the unexpected hurdles she overcame.
- The Importance of language: She emphasizes how crucial even basic French is for daily life and career prospects in France.
- Building a community: From cultural events to forming deep friendships, Ramya found support in the Indian student community.
- Practical advice: She shares her tips on housing allowances, budgeting, and overcoming challenges for aspiring students.
A leap of faith: Starting over at 31
Making the decision to return to student life wasn’t easy. Ramya had a stable career, financial security, and a strong network in India. However, something within her pushed her to seek more.
“I always knew I wanted to explore beyond my comfort zone. I wanted to challenge myself, grow my expertise, and experience a new way of learning,” she shares. At 31, she isn’t just transitioning careers—she is redefining her life on her own terms.
The reality of life in France
Moving to France came with its own set of surprises. The romanticized idea of European life quickly faded when Ramya faced cultural differences, administrative hurdles, and the unpredictable French bureaucracy.
“From navigating the maze of French paperwork to learning that shops close on Sundays (when I actually had time to buy groceries), every day was a learning curve,” she laughs. Yet, each challenge has only strengthened her adaptability.
A marketing professional turned student and mentor
With a strong foundation in digital marketing and branding, Ramya does not just focus on academics; she has also become a mentor for other aspiring students. Through her YouTube channel, India to France, and one-on-one mentorship, she shares insights about studying abroad, visa processes, and career strategies for aspirants.
“When I was researching universities, I had so many unanswered questions. Now, I want to be that resource for others,” she says.
The language barrier: An unexpected hurdle
One of the biggest shocks for Ramya was how crucial French proficiency was in professional settings. Despite her extensive experience, finding a part-time job was far from easy.
“I thought my resume would speak for itself. But in France, language is just as important as experience,” she shares.
She recalls how a friend fluent in French secured an interview instantly, while her applications went unnoticed. That experience taught her that even mastering basic French before moving to France can be a game-changer. In her mentoring sessions, this is one of the most important pieces of advice she gives to aspiring students planning to study in France.
Choosing the right university
Ramya initially considered the Netherlands as her top destination, with France and Sweden as secondary options. However, her engineering background posed a challenge for marketing programs in Dutch universities. After reassessing, she chose France, drawn to its balance of affordability, job market opportunities, and cultural experience.
Her shortlisted universities included Toulouse Business School (TBS), which stood out due to its strong curriculum, tier-2 city affordability, and positive student reviews from peers.
“I didn’t want to be in the chaos of Paris. Toulouse offered a perfect mix of student life, affordability, and job opportunities,” she says.
Application Process and Tips
The application process for TBS involved three key steps:
- Document Verification – Submitting certificates, CV, work experience proof, and financial documents.
- Pre-Recorded Interview – Answering questions like “Tell me about yourself” and “What is the best campaign you’ve seen?”
- Offer Letter – Within 3-4 days, she received her admission confirmation.
Ramya also highlights practical tips for students:
- IELTS Alternative – Some universities accept proof of English-medium education instead of IELTS.
- Student Housing Allowance – Students can get €100-200 monthly to reduce living costs.
- Food Support – Weekly baskets from food banks help with budgeting.
- Weather Readiness – France’s climate can be unpredictable, so be prepared!
Finding a home away from home
The Indian student community has become Ramya’s anchor in France. Celebrating Diwali, Holi, and sharing meals with fellow students has helped her overcome homesickness.
“There were days I felt lost, but having a support system that understands your struggles makes all the difference,” she remarks.
Looking ahead: What’s next for Ramya?
As she nears graduation, Ramya is preparing for the French job market, networking, and exploring international career paths in digital marketing and branding. She remains committed to helping future international students through her content and mentorship.
“This journey wasn’t just about education; it was about rediscovering myself. I took a risk, and I can already see the rewards,” she says with confidence.
Her story serves as an inspiration for people looking to take the leap, embrace change, and chase their dreams fearlessly.
- Follow Ramya on Instagram and LinkedIn
- Follow her YouTube channel India to France for insights on studying in France
