In 2021, Monica Sunny’s The Chai Box became a global sensation when it featured on Oprah Winfrey’s “Favourite Things” list, showcasing chai’s growing cultural influence in the US. Born in India and raised in Atlanta, Monica’s connection to chai began in her childhood, blending teas by 12 and cherishing “chai time” as a family ritual. After earning a Master’s degree from Vanderbilt University and succeeding in corporate America, she turned her passion into The Chai Box, starting from her kitchen in Atlanta. Inspired by her Indian roots, she recreated the comforting tradition of chai with her children, blending spices like cardamom, ginger, and cinnamon. Friends and neighbors quickly embraced her handcrafted blends, such as Masala Chai and Hill Station, for their authenticity and rich flavors.
The Chai Box’s journey has included major milestones like a Costco launch, inclusion in Oscars swag bags, and serving chai to Vice President Kamala Harris during Diwali. Rooted in sustainability, Monica sources ingredients from small-scale farmers in Kerala, India, and composts tea waste, reflecting her commitment to ethical practices. For Monica, chai is more than a drink—it’s a bridge to heritage and a way of bringing people together. Through workshops, tastings, and “Chai Meditations” on social media, she shares the ritualistic and wellness aspects of chai. By redefining chai in an industry often dominated by non-South Asian narratives, Monica has created a brand that celebrates Indian culture while innovating for a global audience. From a humble kitchen project to a thriving global business, The Chai Box exemplifies how passion and authenticity can transform traditions into cultural touchstones. Read more
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