(April 23, 2022) He was 12 when the infamous Nirbhaya rape case shook the nation in 2012. People took to the streets asking for justice, and his mom was one among them. Curious about the protests and confused about the word rape, Siddharth Mandala joined his mom for one of the protests. “A 40-year-old woman came up to me, and told me not to be like rapists. I didn’t even know what rape meant back then. This was a catalyst for me. I ended up surfing the internet, asking my friends and teachers to get a grasp on this concept called rape. Understanding the gravity of the issue, I decided to do everything in my capacity to prevent sexual assault,” Siddharth tells Global Indian.
This awareness led to the birth of Electroshoe, a small badge that can be clipped onto any footwear, or worn as a ring or pendant and can be easily activated during any threatening situation by pressing. “It pulls out two sharp pointers, mimicking stun gun’s mechanism, and pierces through clothing, and even skin to electrocute the attacker,” explains Siddharth who took two years to build a working prototype; and another three years to create a market-friendly product by interviewing over 500 women across India and California.
Siddharth Mandala
The Hyderabad born and raised reveals Electroshoe activates an alarm sound to alert nearby police stations and sends location to family members. “It can even sense angst in a conversation, and can raise alarm,” adds the entrepreneur. With a built-in solar plate, it recharges itself when exposed to sunlight. “The idea was that it should be something that women can carry with them easily all the time,” adds the 21-year-old.
An incident caused a shift
Born in 2000 to a businessman father and a criminal lawyer mother (now a homemaker), Siddharth loved to build things as a kid. And he found time to pursue his interest in his growing years. But the Nirbhaya rape case pushed him to put his innovative side to better use, and that’s how Electroshoe came into existence. But it was an uphill climb with many obstacles in the path. He taught himself programming and coding with the help of mentors from Linkedin and social media. While his prototype failed 17 times, he also faced electrocution twice. But Siddharth never gave up.
But things started to shift when he moved to the US to pursue further studies. “I grew up reading about startups in the Silicon Valley and wanted to be a part of that environment. But I realised it was more about finance and investment,” reveals Siddharth. Around the same time, he met Zach Latta, founder of the hack club, who told him that San Francisco was the place to be for his startup. “I dropped out of my college in California and lived homeless to fundraise for Electroshoe. My parents sold their house in India to send me to college in America. Hence, I didn’t tell them. I used to go to meetups and pitches for free food, where I tried to convince as many people as possible to help me out,” reveals the young innovator who didn’t find much support from investors.
Electroshoe
An uphill task
But that didn’t deter Siddharth who tried making “shoe attachments from greeting card sound chips that make a sound when you step on them” and tried to sell them in San Francisco. But he didn’t know where he could meet women. “I tried standing outside Starbucks and selling them to women. That did not work. I realised that only two types of people will listen to me: My parents, friends, and people who are interested in me. So I went on dating apps. I’d go on dates and somewhere in the conversation would show the product and sell it to them. This is where we found the first 50 users,” reveals Siddharth who returned to India and worked on his product.
Siddharth, who is pursuing a degree in international relations and computer science from Claremont Mckenna College, spent six years turning a prototype into a product “that has gone through almost 30 iterations.” It is no secret that electric shock can often cause internal damage, even leading to cardiac arrest or trauma. However, Siddharth reveals, “We spent years creating the exact amount of voltage to ampere ratio that electrocutes lethally but not enough to kill a person.” But he had to face a blow ahead of its launch owing to the Covid 19 pandemic. “We were very close to partnering with Telangana police but Covid first wave kicked in,” says the boy who has branched out his personal safety company to real estate and crypto.
Siddharth Mandala working on Electroshoe
Innovator-turned-activist
Apart from being an innovator and entrepreneur, Siddharth is also an activist who started a nonprofit Cognizance Welfare initiative with his friend Abhishek to spread awareness about rape. “Together we filled over 50 potholes in Hyderabad, we made underprivileged children build inexpensive GPS trackers to track their younger siblings and prevent human trafficking, we even helped a California-based non-profit adopt a village called Kanigiri in Andhra Pradesh and helped them build libraries and infrastructure,” beams Siddharth with pride, adding, “We even built an education class module and spent three months travelling to different cities educating young children about sexual assault and how to detect it very early.”
Siddharth, who has come a long way, advices youngsters to “get started and build something already. Even if it’s broken, miscalculated, and consumes most of your time, do not worry. These things usually take time, however, the key is to put something out and let the world see it and show you the path.”
An innovator at heart, he has designed a hardware wallet and a mobile app that can protect people, and their funds safe in the crypto space. “When I was in California, people in the NFT and crypto space were being kidnapped and beaten to share their private crypto keys. Once shared, even police can’t trace down the funds. So the wallet acts like additional security feature,” concludes Siddharth who loves working out in his free time.
- Follow Siddharth Mandala on Linkedin
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