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events like the North America Fashion Week and has travelled to India multiple times for her performances.

Music with a purpose

"I'm using my success to improve the world by shedding attention to crucial issues," said the Global Indian. Majority of her songs have motivational lyrics. "I am deeply committed to speaking up for those who are unable to speak for themselves. For instance, as the Youth Ambassador for the group Unite 4 Good, I recently travelled to the slums of India to empower children. The youth are our future after all," she said.

Passionate about music since as far as she can remember, Hitha’s songs are based on her own struggles as a youngster entering adulthood. The teen singer writes and sings in the hope that through her songs young listeners can develop relevant insights about the new phase of their life.

Hitha’s recent single release touches upon the various facets of teen anxiety. The album titled In My Head reassures that not feeling at your best at all times is acceptable. "This song was intended to encourage teens and help them feel heard," she said. Similarly she was inspired to write We Will Last, when she realised that everyone needs support and someone or something to lean upon.

[caption id="attachment_34216" align="aligncenter" width="593"] Hitha[/caption]

Her song Tell me Why is about losing someone close to one’s heart. “We are emotional beings. Many times, losing someone may seem like the end of the world and we may not have all the answers. It is written to provide comfort to people going through this phase of life,” she said during the release of the song.

Finding her calling

Her affinity for music developed at a very young age. She was only four when her grandma introduced her to music and enrolled her to Indian classical singing classes. "But I never considered it as a possible career for me. Since my parents were immigrants and I was an Indian girl, I only saw people graduating from high school and going on to college to pursue careers in engineering, medicine, or the law," she said in an interview. That is what she believed her path would be.

However, as she grew up, her passion for music also grew. Hitha has been fortunate that her parents encouraged her to do what she loved. “Music became a viable career for me when I wrote my first song at 11 and released it at 13. It was at that time that I realised that there is nothing else I could possibly do.”

After writing her debut song, Standing Up with Pride, the youngster had realised that she needed to write music to motivate people. Since then the young artist has devoted her creativity to the purpose.

Supportive parent

Hitha’s father was the one who first encouraged her to pursue a career in music. “The first step in my professional career was realising that I had his backing,” Hitha shared.

The singer’s father has been her travelling companion in her tours to different cities for recordings and performances. “Without him, I would not be here, either literally or figuratively,” she said. More than just being an ardent admirer, her father is one of her greatest inspirations and Hitha tries to live by some of his morals and convictions.

“My dad is truly one of the kindest human beings I know,” she said while talking about a song she dedicated to her father. “It honestly felt like fate to release Forever on Father’s Day. It couldn’t have been a better time,” she said adding, “I am just happy I could share this song with other sons and daughters on such a celebrated day when fathers truly deserve to shine.”

The song is a thank-you letter wrapped in EDM music. “My love for my dad is all-consuming and will last forever. Both as a father and daughter and as a teacher and student, my dad and I get along well. I learn so much from my father, and without him, I genuinely would not be who I am today,” the singer said.

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[caption id="attachment_10390" align="aligncenter" width="512"] Shreyas Ayaluri with Quentin Tarantino[/caption]

An uphill climb 

"While all this is magical, I would be lying if I told you that the path was all sunshine and rainbows. I cannot fathom that I wrote a song for Broadway," says a beaming Shreyas, speaking exclusively to Global Indian. Based out of Los Angeles, the youngster from Hyderabadlikes to call himself a creative addict. His journey from being a scribbler to a screenwriter is as fascinating as it can get. Only, that screenwriting was never on his mind in his early days. 

"After pursuing engineering, I gave advertising a shot. I worked as a copywriter for two years, trying to quench my creative thirst. It was my stint at the advertising firm that bridged the gap between science and arts," informs Shreyas, whose life took a 180 degree turn when he saw his first piece of work splashed across a huge billboard while walking home one day. "It moved me. All those feelings, emotions that I didn’t know existed in me, gushed through my body and I just knew it," recalls Shreyas, whose work has been featured and placed at the best screenwriting festivals including the likes of The Austin Film Festival, ScreenCraft, The Script Lab, StoryPros Awards and Film Empire.  

[caption id="attachment_10391" align="aligncenter" width="510"] Shreyas Ayaluri with Jeff Goldblum[/caption]

While his stint in the ad agency where he wrote ads for major F&B brands changed his perception of telling tales and selling stories, which he refers to as the first step into the hero's journey, the determined youngster leapt at an opportunity to study screenwriting and film in the US.   

It’s all in the family 

Growing up in a traditional South Indian family, expectations were set and choices were made for Shreyas, whose father AK Srinivas was in the Indian Air Force. The options before him were straight forward, either join the Armed Forces or pursue engineering. "Luckily, my parents got my enthusiasm and my flair. They pushed me to explore further," informs the award-winning screenwriter, who first studied screenwriting at New York Film Academy and later at University of California.  

Shreyas has written four feature length screenplays, two pilots and has multiple shorts to his credit. His very first screenplay Amuse Me fetched him an award for best screenplay and is still going strong at film festivals. The screenwriter says he loves to write custom comedies with a heart, soul and a mind of its own. His latest feature is called Elvis Escobar and Juniper Lea which is a romantic comedy.  "The song I am writing for Broadway is still in production," informs Shreyas, who grew up listening to ABBA and watching movies like Top Gun over and over again. Shreyas, who has been in the US since 2018, also worked briefly with General Motors as a quality auditor.  

[caption id="attachment_10392" align="aligncenter" width="621"] Shreyas with a friend[/caption]

Rooted in India 

But like all successful people, Shreyas' journey came with a lot of ups and downs. "There were times when things got rough, financially, especially during the pandemic, as being an artiste is not a 9-to-5 job and one might work on a project for months without a paycheck. But one has to do what it takes to stay in the game and that’s what I did.  Moonlighting and juggling different roles and working for less, it only brought me closer to my dream and made me realize that if you crave art that bad, you just have to be at it like a creative addict," says Shreyas, who did his schooling from Kennedy High and thereafter got admission in Page Academy in Hyderabad.  

While at boarding school, Shreyas recalls how he would write letters to his mother Sridevi Ayaluri, telling her how much he disliked being there. "I didn’t hold back; I went on and on about how things could be different if I were back home. But what my mother remembers is how creatively I would tell that story through the letter," says Shreyas, who was the second rounder at the Austin Film festival of both 2019 and 2020 besides receiving several accolades for his work internationally.  

So, what advice does Shreyas have for anyone starting off on a journey? "If anyone out there is still contemplating to take that first plunge, I say do it. It’s going to be difficult, scary and most likely you will fall.  Pick yourself up, do it again and fall again. Falling may not be fun, but it’s just part of the process. I fall all the time but only I’ve learnt to bounce back quicker,” he says. Shreyas believes that every song has a story to tell and every story is a song, if understood well. "Be it stating facts or dreaming up a fiction, I try to put the right words to go with," he says adding that the one thing that helps ride the tide is his writing.