Youngest Writer of Assam awardee Riyad Maroof Hassan connects through storytelling, podcasts & poems

events like the North America Fashion Week and has travelled to India multiple times for her performances.

Music with a purpose

"I'm using my success to improve the world by shedding attention to crucial issues," said the Global Indian. Majority of her songs have motivational lyrics. "I am deeply committed to speaking up for those who are unable to speak for themselves. For instance, as the Youth Ambassador for the group Unite 4 Good, I recently travelled to the slums of India to empower children. The youth are our future after all," she said.

Passionate about music since as far as she can remember, Hitha’s songs are based on her own struggles as a youngster entering adulthood. The teen singer writes and sings in the hope that through her songs young listeners can develop relevant insights about the new phase of their life.

Hitha’s recent single release touches upon the various facets of teen anxiety. The album titled In My Head reassures that not feeling at your best at all times is acceptable. "This song was intended to encourage teens and help them feel heard," she said. Similarly she was inspired to write We Will Last, when she realised that everyone needs support and someone or something to lean upon.

[caption id="attachment_34216" align="aligncenter" width="593"] Hitha[/caption]

Her song Tell me Why is about losing someone close to one’s heart. “We are emotional beings. Many times, losing someone may seem like the end of the world and we may not have all the answers. It is written to provide comfort to people going through this phase of life,” she said during the release of the song.

Finding her calling

Her affinity for music developed at a very young age. She was only four when her grandma introduced her to music and enrolled her to Indian classical singing classes. "But I never considered it as a possible career for me. Since my parents were immigrants and I was an Indian girl, I only saw people graduating from high school and going on to college to pursue careers in engineering, medicine, or the law," she said in an interview. That is what she believed her path would be.

However, as she grew up, her passion for music also grew. Hitha has been fortunate that her parents encouraged her to do what she loved. “Music became a viable career for me when I wrote my first song at 11 and released it at 13. It was at that time that I realised that there is nothing else I could possibly do.”

After writing her debut song, Standing Up with Pride, the youngster had realised that she needed to write music to motivate people. Since then the young artist has devoted her creativity to the purpose.

Supportive parent

Hitha’s father was the one who first encouraged her to pursue a career in music. “The first step in my professional career was realising that I had his backing,” Hitha shared.

The singer’s father has been her travelling companion in her tours to different cities for recordings and performances. “Without him, I would not be here, either literally or figuratively,” she said. More than just being an ardent admirer, her father is one of her greatest inspirations and Hitha tries to live by some of his morals and convictions.

“My dad is truly one of the kindest human beings I know,” she said while talking about a song she dedicated to her father. “It honestly felt like fate to release Forever on Father’s Day. It couldn’t have been a better time,” she said adding, “I am just happy I could share this song with other sons and daughters on such a celebrated day when fathers truly deserve to shine.”

The song is a thank-you letter wrapped in EDM music. “My love for my dad is all-consuming and will last forever. Both as a father and daughter and as a teacher and student, my dad and I get along well. I learn so much from my father, and without him, I genuinely would not be who I am today,” the singer said.

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and financial barriers to receiving therapy."

The impact of Anshul's innovative approach is already evident, with the AUesome team successfully designing and distributing 17,500 therapy resources to fulfill 550 kit requests globally.

Everything Is AUesome

Born and brought up in the lush green locality of San Jose, California, Anshul started volunteering at various organisations a quite a young age. An alumnus of Archbishop Mitty High School, the young entrepreneur was also the president of his school's Computer Science Club. It was, however, his personal experience of receiving therapy and working with neurodiverse individuals, that motivated Anshul to establish a company that uses technology to make educational and therapeutic resources more accessible to children with autism.

[caption id="attachment_35175" align="aligncenter" width="556"] Anshul delivering kits to elementary and KIPP schools[/caption]

Talking about the ground reality of autism, the entrepreneur said, "According to Centers for Disease Control and Prevention, there are one in 44 children having autism spectrum disorder in the US alone, and about half of those with severe ASD only have access to school-based treatment. Of these kids, about 17 percent have no access to any treatment whatsoever, with these numbers growing drastically. While I and a few of my classmates were working with individuals with special needs, we recognised the inaccessibility, lack of continuation, and low parental involvement for autism therapy services. And that is what became our motivation to establish AUesome."

https://www.youtube.com/watch?v=OodlnvwI3Kg

So, what is it that AUesome does? "We improve upon existing therapeutic constraints by reimagining the therapy process through the utilisation of a therapy kit, augmented by a digital guidance platform and app," shared the entrepreneur, adding, "First, we curate clinically proven therapy tools and activities used by therapists – such as flashcards to train communication skills and clothespin activities for fine motor skills – into a therapy kit, delivered to parents and educators. Next, the kits are paired with an instructional platform, where parents can access guidance resources for each activity to educate themselves on how to conduct therapy with their child. Finally, after three iterations, we developed an accompanying app, which provides cognitive games and instructional videos that accompany the activities in the physical kit and recommends a daily schedule, quizzes, and ideas for customisation.

Road to expansion

The entrepreneur has distinguished his company through a unique pricing strategy. Rather than conforming to market trends, the company determines product prices through a combination of production costs and thorough market research. With costs as low as $10-15, AUesome provides an economical alternative to existing therapy systems, which can often demand upwards of a quarter-million dollars for individuals between birth and age 18.

[caption id="attachment_35176" align="aligncenter" width="552"] Fundraising initiative by AUesome[/caption]

"One of the key parts of our daily work is to receive user feedback. I believe they embrace both positive and negative input to improve our product continuously," shared the Global Indian, adding, "This market is worth $2.01 billion and is projected to grow 7.9 percent in the next couple of years. So, even from a business perspective, there is an emphasis on the importance of seizing opportunities as students and building a network of like-minded individuals who can support and contribute to their projects ensuring the sustainability of such innovative ideas."

Aside from therapy kits, AUesome has also initiated chapters. These chapters provide high school and college students with materials for leadership, networking, advocacy, and spreading awareness about neurodiversity and the necessity for therapy. So far, the organisation has 17 chapters around the globe. "We’re also hoping to expand more across the world through our global outreach initiative,” Anshul shared, "We’re currently working with the Brazilian government, Ukrainian hospitals, people in Canada, India, and beyond, to make a bigger impact beyond just in the United States.”

• Follow Anshul Gupta on LinkedIn, GitHub, and his website